It’s our first step in building an end-to-end cloud-based video platform that’s seamlessly integrated with Premiere Pro and the rest of the tools our customers use.”Īdobe is also rolling out a new import mode with a more visual UI that replaces the blank import screen, adding the ability to favorite sources for import to handle frequently used assets libraries, bringing a new header bar that makes navigating Premiere Pro easier, and surfacing tools to create exports that are tailored for social media sites, such as YouTube, Vimeo, and others.Īdobe is also increasing the role of artificial intelligence in helping producers speed up the production workflow. And today, I’m incredibly excited to announce Frame.io for Creative Cloud. “We’ve spoken to hundreds of users and we know that everyone from video pros to social video creators needs a fast, easy, and secure way to collect feedback and get approvals from clients or other stakeholders,” Paul Saccone, Adobe’s product marketing director, said aboutthe company’s thought process on solving current challenges in a call with Digital Trends ahead of the NAB Show. Other highlights include a refined user experience, the ability to favorite video sources inside Premiere Pro, and new export tools. Following its acquisition of Frame.io late last year, Adobe is finally making it easier for editors to collaborate on video projects by integrating tools from its newly acquired company into Adobe Premiere Pro.Īs part of its announcement at the National Association of Broadcasters Show in Las Vegas, Adobe showed off a streamlined workflow that’s designed to speed up the video-editing and approval processes thanks to Frame.io’s integrated ability to quickly make edits to video - even while the camera is still capturing footage - quickly upload the edits for approval, and push the final product live to various video and social media platforms.Īlong with Frame.io’s introduction, Adobe is also expanding Creative Cloud’s artificial intelligence capabilities by bringing automatic color correction to video projects with Adobe Sensei.
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